Small businesses need to stay organised and on top of their game. Smaller companies often have fewer resources available and a greater need for efficiency. You need to find a functional organisation system that works for your team. Everyone needs to know where they stand in the company and what is expected of them.
Professionals in small businesses tend to juggle many different responsibilities. You might spend the morning on administrative work and the afternoon with finance. Employers don’t always need a designated person for each part of a business. In some cases, the team can work together to get the job done.
It’s been a stressful few years for the business industry. You might need a solicitor to help restructure your company and get the ball rolling.
Here are the main organisation areas of a small business.
Your business needs to have a plan for administrative work. Administrative work can take up a lot of time. You might intend to spend half an hour answering emails at the start of the day – only to find it has taken up the whole morning. You could hire a part-time administrator to take care of it throughout the week. They can answer office calls and keep your calendar intact.
Marketing is essential for most small businesses. You need a smart marketing plan to generate sales and build brand relationships. There’s no way around it. You have to spend money to make more money. You need someone to handle marketing and account management in your team. They might specialise in digital marketing, like social media and SEO, or they might prefer a different approach. Keep an open mind and make sure your marketing strategy hits.
Your finance system needs to be accurate and efficient. You need a finance professional to handle your balance sheets, payroll and end of year taxes. You can’t ask a random employee to handle the finances and expect them to complete it correctly. You could outsource payroll and ask them to track your finances and pay everyone on time. You need to stay on top of your finances and keep your books straight. Once you lose track of money and payslips, it’s game over for your company.
The operations department focuses on delivery, and more specifically, production and customer service. The marketing and sales team grow your customer base, and production delivers. Your product packaging, delivery times and customer services need to be top-notch. A good production department will make your customers come back again and again.
Finally, we have the sales department. Marketing reaches out to customers and advertises the product. The sales team turns your followers and potential customers into, well, sales. They make a personal connection with clients and encourage them to purchase the product.
Every business has a lot of moving parts – but together, they make a well-oiled machine.