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YouTube rolls out personalized ‘New to you’ feed to help users discover content – TechCrunch

YouTube is specified “First time” tab On the platform after testing the feature earlier this year. The new tab is now available on the YouTube homepage for mobile, desktop and TV devices. According to YouTube, this feature helps users find new creators and content other than the recommended videos they normally watch.

The new tab shows content tailored to your viewing settings from channels you’ve never encountered before. This goes one step further than YouTube’s Explore list, which helps users find content on specific topics such as games and beauty, but it doesn’t take into account the user’s specific interests.

YouTube states that “New to you” is personalized for the viewer. This is because we are trying to balance content that users may be interested in with content that is slightly different from what they normally watch.

“I said I wanted to see new creators and new videos after catching up with the recommendations, so I hope this new option keeps things fresh and helps creators connect with new viewers,” YouTube said. Blog post.

On mobile, refreshing the YouTube homepage will bring up a tab. According to the company, scrolling through the feed may also show tabs. Please note that this feature is personalized and may not always be available. In addition, you need to be logged in to YouTube to view the tabs.

This new feature helps creators reach new viewers by targeting viewers who are most interested in the content but haven’t found it otherwise. It also helps viewers discover new content and discover new interests.

This latest feature seems to be YouTube’s view of TikTok’s popular “For You” page. This page uses a recommender system to display personalized and recommended videos for each user. This feature has contributed significantly to TikTok’s success, as it helps users find more content as well as discover creators. YouTube’s “New to you” feed seems to be aimed at doing the same for users.

YouTube rolls out personalized ‘New to you’ feed to help users discover content – TechCrunch Source link YouTube rolls out personalized ‘New to you’ feed to help users discover content – TechCrunch

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