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Tiger lights up Masters amid Saudi golf threat

This week I spoke with Michael RobinThe billionaire founder of sports trade Zealots, For the upcoming work. It is now valued at $ 27 billion after a $ 1.5 billion round of funding backed by total investors National Football League, Joe Tsaiof Blue Pool CapitalAnd Qatar Investment Authority, Fanatics also diversifies into digital collectibles. But what stood out to me most of all was that Robin not only collaborates with leagues and players to sell their goods – he convinces them to buy at his company as well. This is one of the ways to align incentives.

In this week’s edition, we take you to Augusta, there The masters The golf tournament is in full swing and fans are flocking around Tiger Woods When he lit up the track with his latest comeback against the odds. We are also analyzing the politics of football regulation in the UK and why there is still time for the industry to oppose government plans. Do not forget to write to us at scoreboard@ft.com.

Continue reading – Samuel Agini, Sports Business Reporter.

Tiger turns on the Masters while Saudi Golf stands

US Masters: Roar of Consent © AP

To get a sense of what Tiger Woods Means golf, just consider the PGA Tour“Players’ Influence Program” by.

Launched last year, it is a $ 40 million prize fund for players who “positively move the needle,” for example through specialty media and other promotional activities.

Although he only played in one tournament in 2021, Tiger Won the first PiPFinishes over younger stars such as Rory McLeroy, Jordan Spit and Bryson Dashambo Collect the top prize of $ 8 million.

Even after a forced hiatus after suffering serious leg injuries in a car accident last year, Woods The latest comeback At The Masters, one of the sport’s biggest tournaments, is a blessing in disguise for golf.

While the PGA Tour does not organize the Masters, the tournament represents the establishment and tradition of golf.

simply Tweeting That he goes to Augusta for training has generated more than 100,000 likes and 10,000 retweets. As the No. 1 in the former world Lee Westwood Whined: “Well just like that @TigerWoods signs the 2022 PIP”, followed by a series of laughing emojis.

Wood’s return is important beyond social media likes and TV ratings. Golf is at a critical time.

PIP itself is seen as a step by the PGA Tour to keep the world’s top players sweet, like Saudi Arabia’s Public investment fund Rival events at Bankrolls Through the majority owned by it LIV GOLF INVESTMENTManaged by the former world number one Greg Norman.

In addition to pumping $ 300 million into the Asian tour, LIV has approved plans for what is known in the language of golf as the Saudi Golf League.

Which brings us to one star that stands out in his absence from the Masters: Phil Mickelson.

Last year’s winner PGA ChampionshipHis sixth big trophy, is on hiatus after belligerent remarks that sparked outrage in and out of sports.

Despite the dubbing of the Saudis “Scary prostitutes“, Quoting the state’s human rights record, Mickelson was candid about his goal of using LIV’s arrival at the venue to extort more cash from the PGA Tour.

Reminder: The PGA Tour later confirmed that Mickelson earned $ 6 million as Tiger PGA Tour runner-up Tiger.

Meanwhile, LIV is playing the long game, throwing away what is actually the Saudi Golf League with $ 400 million to attract the world’s top players to events that will include a team-based format. The launch is Scheduled for June.

Although LIV maintains its schedule will not compete with Masters or other golf trends, Wood’s choice of comeback is symbolically powerful at a critical stage for the future of the sport.

Nadine Dorries: Football Police © The British Parliament / Reuters

English football is at the center of another political battle.

This week, the FT Revealed That the UK government plans to introduce an independent regulator for the country’s most popular sport.

God Football AssociationThe local governing body would prefer that this regulator sit within its walls, an idea that has received support in Super LeagueThe richest football division in Europe by revenue.

But a secretary of culture Nadine Doris Announced football, warning that a regulator would be in place ahead of the next UK general election in 2024.

This is dangerous for the powers that be in both the FA and the Premier League because they risk losing control of a sport that is essentially self-control.

Proponents of the independent regulator say football needs to be reset following a series of controversies that have exposed the clubs to shocks, including a billionaire who has been sanctioned Roman AbramovichForced sale of Chelsea Because of Russia’s invasion of Ukraine.

Then there is the epidemic, which highlighted the precarious economic situation of clubs, a result of over-spending on player acquisitions and financing their lucrative wages in pursuit of winning. On top of that came the failed European Premier LeagueWhich revealed the gap between its elite founders and the rest.

This was the catalyst for a review of Tracy CrouchConservative MP, who See opportunity To reset the anomalies of the English game.

Following an extensive review, She recommended Giving a veto to supporters on key decisions and most importantly – creating an independent regulator who will oversee the game, who will have a set of powers, including blocking a change of ownership of clubs.

Doris’ support for the creation of a new regulatory body makes the implementation of Crouch’s recommendations more plausible. But with unexpected legislation until next year, there is time for the FA and the Premier League to act against it or implement more digestive practice.

One group with an opinion is Institute of Economic AffairsA pro-Brexit lobby group that supports free markets, which (as expected) Claims That the regulation risks deterring investors from acquiring English clubs.

Expect the battle for the future of sports to intensify as the details of the regulation crystallize.

highlights

Tom Brady: In Business © Chris O’Meara / AP

  • Tom Bradysatisfying Super Bowl winner, join up ConsulThe comeback venture set up by Declan KellyThe public relations consultant who left his office Teneu Last year after allegations of sexual harassment. The American football star, a partner at Consello, is expanding his business interests after canceling his retirement from the sport, the FT revealed this week.

  • Diego MaradonaThe “Hand of God” shirt against England in 1986 FIFA World Cup he Going to auction B- Sotheby’s. The sale, which could cost between £ 4m and £ 6m, could break the $ 5.6m record held by a shirt worn by a baseball player Babe Ruth From the years 1928-30.

  • The UK Advertising Regulator is obstruction Gambling operators use football players and high-profile celebrities in gambling advertisements. God Advertising Practice Committee He said the new rules would be enforced before the FIFA World Cup this year, as it seemed to prevent harm to minors.

Transfer market

Yuris Francini: Trying for more © Aser Ventures

  • Andrea Radrizaniof Aser VenturesThe ruler Leeds United Football club, hired Yuris Francini As its vice chairman. Former co-president of talent agencies WME and IMGThat they are part of Ari Emanuelof effort For the entertainment group, Francini has been tasked with deepening its ties with investors and increasing growth in its investment portfolio.

  • AS RomaItalian football team Owned A billionaire from Texas Dan Friedkinhired Ryan Norris As its chief revenue officer. Norys, formerly of WME SportsGod Los Angeles DodgersAnd Miami DolphinsSeeks to help Rome realize its commercial potential under its new owners.

Final whistle


Football is not known as the beautiful free game. Football meets art at Edwin Heathcott Review Of a new exhibition in London Design MuseumThat takes you from George BestThe old boots and the progress in the stadium architecture Borussia DortmundThe famous yellow wall of. To promote the exhibition, Arsenal Legend Ray SalonIronically referred to as “Rumfoord Pele “Test his football skills against a professional free agent Andrew Henderson. watch out For a change of appreciation that shows how much design has come in football!

The scoreboard was written by Samuel Agini and Arsch Massudi of London, Sarah Germano, James Fontanella-Khan and Anna Nicolaou of New York, with donations from the team producing the Due Diligence newsletter, the FT Global Reporters Network and the Data Simulation Team

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