That’s no moon: veteran Apple designer unveils $1,799 Cell Alpha speaker

Christopher Stringer, a former Apple designer who worked on everything from the HomePod to the original iPhone during his 22-year career at the company, announced the debut speaker for his new startup.It is called Cell alphaA futuristic Death Star connected speaker with an emphasis on spatial audio. If you need a floor stand-based model, it costs $ 1,799 or $ 1,969.

At the top and bottom of the Cell Alpha are woofers placed in a “force balanced” configuration. They are paired with three midrange drivers located around the equator and are probably combined by a small thermal exhaust port, which is Cell Alpha’s only known weakness. Joking aside, Stringer’s company Syng claims that these three driver configurations (called “The Triphone”) can project sound around the room with “pinpoint accuracy.”

Two floor stand models.
Image: Syng

Syng makes a big claim about Cell Alpha’s spatial audio capabilities. It is styled as the world’s first “triphonic” speaker to provide spatial audio capabilities that go beyond traditional standard stereo audio. In reality, speakers can fill the entire room with surround sound audio, giving the impression that certain sounds or instruments come from different areas of the room. Three microphones are built into the speaker stand to measure the shape of the space in which the speaker is placed. Similar to HomePod, Helps create a surround sound impression with just one speaker.

Even the speaker model with a table stand is heavy.
Image: Syng

According to Syng, one speaker can provide surround sound, but at a cost of $ 5,397, you can pair three Cell Alpha speakers in one room to “maximize triphonic audio.”According to the report from Include Financial Times, Syng wants to make money from licensing audio technology in addition to selling hardware.

In terms of connectivity, Syng states that Cell Alpha supports AirPlay 2 and Spotify Connect over Wi-Fi. The physical connection is handled by a pair of USB-C ports, and Syng says it also plans to release a USB-C-HDMI cable to allow the Cell Alpha to connect to the TV (using AirPlay). You can also output audio from the TV). The companion SyngSpace app can be used to control setup and playback.

The USB-C port handles physical connections.
Image: Syng

Syng currently has about 50 employees by Wired, And it is reported to have raised $ 15 million.The· FTAccording to last year’s report, these employees include former Apple designers and engineers, as well as former Nest, Ring, Nike, and Facebook employees. Some have reportedly joined from Harman and Bowers & Wilkins audio companies.

Cell Alpha can be purchased now from the Syng website. At the time of this writing, shipping is expected in 6-8 weeks.

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