BAKERSFIELD, California (KERO) – Carla Barrientos was 19 when she worked at the Abercrombie & Fitch store in Valley Plaza Mall. Experience with the American brand’s full-line clothing line featured in a new Netflix documentary: White Hot: The Rise and Fall of Abercrombie & Fitch.
“What’s pretty and who’s the whole culture of being pretty, everything is fluffa, it doesn’t matter,” he said.
Barrientos is just one of Abercrombie & Fitch’s former employees who share their experiences of racism, bias and the exploitation of marketing practices.
“The culture of the time was really exclusion, it seems very different from where we are, and it’s a good thing that times have changed but he was certainly proud of exclusion.”
A former CSUB student explains that she — like many other teenagers in the early 2000s — saw it as the prettiest place to work in the store. But the more he worked there, the more he realized that he was not fitting into the A&F mold and that he was beginning to influence his work.
“It was interesting to see that some of the ideas I had were confirmed. I mean, that was the practice, “he said. Something was happening and it wasn’t. ”Not a mirror of my real life and the experience I grew up in Bakersfield, at least.
Along with several other former employees of the same color, they were plaintiffs named in a 2003 lawsuit against the clothing company in 2003 on charges of discrimination. The lawsuit was settled out of court in 2004 for $ 40 million, and the clothing brand approved an agreement to renew their practices.
Looking back on her experience, now an educator and the mother of two children, Barrientos hopes this film will serve to remind the younger generation how far society has come and the work still to be done.
“The things we look for and are so important to are not all space, if you don’t fit into this mold, it doesn’t mean you’re wrong, it means the mold is wrong.”
Local speaks out in new Abercrombie & Fitch documentary Source link Local speaks out in new Abercrombie & Fitch documentary