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Kindly Health makes hormonal health care more approachable – TechCrunch

Kindly His’ at-home sperm test kit

Hormonal health care can be intimidating as it touches the most intimate parts of our lives. friendly health wants to make it more accessible to more people, with a combination of at-home diagnostic testing (including semen testing and testing for polycystic ovary syndrome), telemedicine consultations, and dietary supplements.

The Bangalore-based startup, which has ambitions to expand into global markets, announced today that it has raised a $3.25 million seed round from investors including Y Combinator, Olive Tree, Soma, Goodwater and Gaingels had received.

Kindly Health has two product lines, KindlyHis and KindlyHers. KindlyHers will launch a PCOS prediction test that can help women diagnose and treat PCOS. It also sells routine lab work for PCOS profiling and STD diagnosis. KindlyHis sperm tests allow users to take the test at home and then send it to a testing center for diagnosis.

Kindly Health was founded in 2020 by Nilay Mehrotra, its CEO and was previously known as Janani.life. Mehrotra told TechCrunch that prior to participating in Y Combinator’s 2022 winter cohort, Kindly Health had focused on fertility and specifically developed a B2B tool for IVF clinics that would help them choose the right embryo.

“But as we started to better understand the market and our customers, we realized that the problem was actually much bigger and we needed to focus on lifestyle disorders,” he said. “We recognized that at-home semen testing and diagnosis has a much broader use case than just fertility, and we didn’t want to limit ourselves to that.”

Since launching a month ago, revenue growth has been 30% monthly, according to Mehrotra, and the company expects to hit $1 million in revenue by the end of the year.

According to Mehrotra, the market opportunity in India for lifestyle disorders, sexual performance and hormonal wellbeing is $8 billion based on the startup’s findings that 130 million people in India spend approximately $60 on sexual wellness and performance products.

Going forward, Kindly Health will also focus on other wellness categories, expanding its product portfolio to include eczema, psoriasis and gut health. Its goal is to get 130 million users and it plans to launch an app within the next few months.

Kindly Health makes hormonal health care more approachable – TechCrunch Source link Kindly Health makes hormonal health care more approachable – TechCrunch

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