“This is the first step towards the future of the brand’s all-EV, and while it’s an all-electric vehicle, it’s definitely a Cadillac,” said Mahmood Samara, vice president of luxury sales, services and marketing. I am. General Motors division.
It is called LYRIQ, Compact crossover SUV.
As GM’s premium brand, Cadillac plans to bring its latest model to the showroom next year.
The launch of the LYRIQ, which comes with a starting price of around $ 60,000, is one of the first in a series of fully electric Cadillac models.
“We will continue to provide what Cadillac customers want, but we also feel that we have the opportunity to welcome new customers to the Cadillac brand, especially when it comes to EV space,” said Samara.
Eventually, I could see the flagship of the Electric Cadillac with a 6-digit price tag.
Meanwhile, rival US luxury nameplate Lincoln has already made a slightly better start in its own quest, such as the plug-in hybrid SUV. Aviator When Pirate At its upper trim level. Ford has promised its luxury division to embark on a major electrification program in the coming years.
In Germany, things are heavily plugged in.
Mercedes Benz new EQS The sedan (which can be described as the company’s S-class battery-powered version) leads charging with price tags starting at nearly $ 105,000.
But you need to give credit Tesla..
In 2012, the company showed the automotive industry that some customers were willing to pay up to $ 100,000 or more for electric vehicles. Use model S first, then model X.
Among German car makers Audi Probably the biggest lucrative start in this race for the future of electricity.
The company currently sells three plug-in models, including incredible performance. e-tron GT..
That model comes at a base price of about $ 100,000, but Audi has other EV models that are much cheaper. However, the GT is Audi’s new battery-powered flagship, with an even more powerful RS version that carries an astonishing $ 140,000 price tag.
Electric cars for mainstream buyers may arrive in the showroom, but when it comes to luxury and battery-powered cars, the sky seems to be the limit.
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Electric cars: Luxury brands like Tesla, Cadillac, Mercedes-Benz lead charge toward electric vehicle future Source link Electric cars: Luxury brands like Tesla, Cadillac, Mercedes-Benz lead charge toward electric vehicle future